Articles and insights
Think better. Market smarter. Sell with confidence.
Notes from building a business in real time: what works, what doesn't, and why people buy.
This Is the Beginning
My first article on my own website. I don't know exactly where the next five to ten years will take me, but I know one thing: I'm not backing down.
Why Your Product Won't Sell Itself (and What Will)
Good products don't sell themselves. People sell them. Here is why great businesses still struggle, and the four things that actually move customers.
Financial Independence Is a Skill Set, Not a Mindset
Motivation won't pay the bills. For women who want financial independence, the answer is learnable skills: earning, pricing, selling and keeping money.
How to Get Your First 10 Customers for a Service Business
A practical, low-budget plan to find your first ten paying customers for a cleaning, beauty, food or any other service business.